Ringier Senegal acts as a gateway to francophone West Africa. Serving the growing middle-class and helping to professionalise and structure the overall market environment for professionals of all kinds, the company runs Senegal’s largest classifieds platforms.
Founded in 2008, Expat-Dakar is Senegal’s largest horizontal classifieds marketplace, offering an effective way for professional and non-professional buyers and sellers to exchange goods and services. As one of the Top 10 most visited websites in the country, Expat-Dakar is the preferred advertising channel for thousands of local businesses.
Founded in 2015 as a vertical spin-off of Expat-Dakar, MaMaison has become the largest real-estate classifieds in the country within a year. It offers private and professional merchants the possibility to sell, buy and rent real estate products through classifieds. The website offers a wide variety of property from offices to flats to plots of land all over Senegal. Showing strong growth, built on Expat-Dakars merchant base as well as the booming real estate sector, MaMaison is the largest platform of its kind in Senegal.
Ringier Digital Marketing (RDM) provides companies across Africa professional solutions to profit from the full value chain of online marketing. With various services for businesses ranging from development and design of their online presence, to the support, planning and handling of social and other digital marketing channels, RDM is ensuring that customers are set up for continuous success in reaching and selling to audiences online. The RDM team runs the digital management of various known brands, such as Jack Daniels, Nike and Zenith Bank.